Lorna Jane’s MOVE-MOBILEMay 7th, 2012
Australia’s authority active wear label has taken over Australia!
The Lorna Jane has launched the ‘Move Mobile!’
The MOVE-MOBILE is a moving billboard that can give every woman the chance to win a $3000 Lorna Jane wardrobe and other fabulous prizes!
Following on from the previous LJ campaign ‘You Look Fit’ Facebook application – The MOVE-MOBILE billboard features the best images submitted by customers in an inspirational montage, and has travelled from QLD to NSW so far, and is yet to conquer VICTORIA!
The application allowed women to tag their friends photos with pre-selected positive affirmations.
Check out the MOVE MOBILE at South Beach Reserve in St Kilda this Saturday 13th May from 8am – 11am or Elwood Park from 11:30am – 2pm.
OR, catch it at Williamstown this Sunday the 13th from 8am to 10am or Geelong from 11am – 2pm.
Stop by and check it out, there will be offers, information and freebies available at each pit stop so climb aboard the Lorna Jane MOVE MOBILE and get amongst a great campaign.